Dave Mansfield

Chief Partnerships and Transformation Officer

Having joined Loyalty NZ in May 2014, Dave now leads all our client-related activities, including managing the account servicing and business development teams.

Dave’s three-decade career started in market research, before he moved into the advertising industry followed by six years leading a creative agency. He has worked across many sectors, including services, consumer durables, retail, FMCG, telecommunications, grocery, media and business to business.

Dave’s strong commercial acumen and ability to build effective teams have made him a fantastic member of our leadership team. He is highly skilled in business strategy, customer engagement, data and analytics, direct and digital marketing, marketing automation and stakeholder management.

Dave currently lives in Auckland with his wife, son and daughter, and his V8 Jag.