Torpedo7 joins Fly Buys
Torpedo7 joins Fly Buys to give Kiwis their best ever summer outdoors
Fly Buys is in it's 21st year and wanted to communicate and reingivorate some of our members who are occassional programme users with the campaign entitled "We Love to Give"
We worked with our data analytics teams internally and with our new Clemenger Group team including Colenso, JustONE, and our media agency MBM to work through a comprehensive platform for delivering on our objectives for the next three years.”
Those objectives include increasing preference for Fly Buys as members’ favourite loyalty programme; increasing the member visitation to Fly Buys network partners not shopped at prior, and increasing the number of member redemptions.