Marketing Insights Manager
Who is Loyalty NZ?
Loyalty New Zealand is New Zealand's expert in loyalty, and runs the largest and most comprehensive coalition loyalty programme in New Zealand – Fly Buys. In addition to this Loyalty New Zealand undertakes a range of marketing services for clients including customer insights, analytics, modelling and reporting under its brand LAB360.
Lab360 has an opportunity for a Marketing Insight Manager to focus on managing and delivering actionable and substantiated insights and recommendations for Fly Buys campaigns, that align to our clients’ business needs and objectives.
The focus for the role is to translate PCA data outputs into meaningful commentary and recommendations. You will have a sound understanding of effective marketing measurement and an excellent track records of articulating results to a marketing audience in an engaging and easy to understand manner.
The successful candidate will have a broad range of experience in marketing and measurement across different brands, markets, customer groups and channels and demonstrate an ability to adapt common principles and shared learnings to different situations and clients.
The role requires a high quality of output in terms of accuracy, consistency, interpretation and standard of presentation. You will need to be responsive, collaborative and be able to thrive in a dynamic environment.
Our ideal candidate will come armed with a willingness to listen and the ability to strive towards continuous process improvement. You must have 4+ years’ experience in project management and client delivery roles, experience with direct or database marketing in a fast-paced environment, an ability to think beyond “the data” and produce strategic business insights, and have some experience with the Microsoft Office suite of products. Also, a relevant tertiary qualification (eg commerce, marketing) or a Certificate of Direct Marketing.
Please click here to view the Position Description
Loyalty New Zealand, along with the Fly Buys program, make it a goal to reward New Zealanders everyday – it's what we love to do and that extends to our fantastic staff!
Our people can be described as passionate, 'think outside the box'ers', innovative, inspiring in everything they do and are able to have fun whilst working hard. They thrive in a fast pace environment and love coming to work in an office with a stunning waterfront location. To keep them on their toes and with a smile on their face we offer a wide range of benefits including (but not limited to) free fruit, great coffee, a wellness programme, insurance coverage, a paid day off on your birthday (how cool is that!) and much more (including the chance to work with other awesome like-minded people). And hey, if you're not a coffee fanatic, there's a chance to catch up with colleagues over a high stakes game of pool, table tennis or darts!
We support and encourage a culture of developing our people and encourage them to achieve their highest potential. We embrace and respect diversity and make it a priority to employ the best people who align with our values and culture.
We are constantly on the lookout for new talent. If this sounds like an environment you would prosper in we would love to hear from you!
How to join Loyalty NZ?
We look forward to receiving your application via Seek. Please note which location is your preference in your cover letter.
Applications close on Tuesday, 22 November 2017
Please note: We will not be accepting unsolicited CVs from agencies.
Applicants must have the legal right to work in New Zealand.